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Customer Marketing Intern

Posted on May 23, 2024
Dandy is transforming the massive ($200B) but antiquated dental industry. Backed by some of the world's leading venture capital investors, we are on an ambitious mission to integrate and simplify every function of the dental practice through technology. By building the operating system for every dental office in America, Dandy is empowering dentists with technology, innovation, and world-class support to achieve more for their practice, their people, and their patients.

The Role

As we continue to scale our customer marketing strategy and initiatives, we’re looking for a motivated intern who is excited to learn more about customer marketing and support in building out our campaigns, brainstorming ideas, and supporting our customer operations and customer facing teams.

You’ll have the opportunity to support the strategy and tactics that move the needle on key metrics like average revenue per practice (ARPP), LTV expansion, and retention through experimenting with up-sell, cross-sell, and customer advocacy campaigns.

Duration

June - August (flexible)

What You'll Do

  • Help execute and manage our customer email strategy by supporting in developing the strategy, building the campaigns, and creating a cycle for sharing results.
  • Support and optimize our customer loyalty program by helping shape our offerings, execute on the program, and scale the operations.
  • Collaborate with Product Marketing and Product leadership to support in launching new features to our customers and helping shape the strategy to drive adoption.
  • Support on customer referral strategy by running the program operations, and developing strategy to increase awareness and overall referrals submitted.
  • Partner with our Events team to discuss strategies for engaging with customers at in person and virtual events while supporting the creation, promotion, and advertising of the event.
  • Support in writing different assets across the blog, emails, ebooks, etc.
  • Assist the customer marketing team in developing creative assets
  • Practice writing copy that converts for SMB personas
  • Maintain Sales & Marketing databases, assuring data integrity
  • Gain experience in marketing automation systems, like Marketo, and other marketing/CRM tools.
What We're Looking For
  • Strong attention to detail and extremely organized (this is a strong requirement)
  • Excellent verbal and written communication skills
  • Motivation as a self-starter with the ability to prioritize tasks, work independently, and problem-solve
  • The ability to understand and report insights from data is a plus
  • Knack for writing
  • Interest in learning how complex campaigns and programs work
The Technicalities
  • Ability to work approximately 25 hours per week
  • Must be available to work for the entire duration of the internship program (June through first two weeks of August)
  • Able to provide proof of legal right to work in the United States
  • Ability to work in a remote environment with access to wifi
We offer a wide range of best in class, comprehensive and inclusive employee benefits including healthcare, dental, parental planning, mental health benefits, a 401(k) plan, and paid time off.

Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, citizenship or immigration status, or any other legally protected characteristics.

Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible, inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand, rest assured that we will move at Dandy speed and do everything in our power to meet your needs.

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