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Regional President of Business Development & Sales – Asia

Posted on May 15, 2024
TIENS Group Company Limited was founded in 1995 and entered the international market in 1997. Today, TIENS Group has become an international conglomerate in the fields of biotechnology, health management, hotel and tourism, education and training, e-commerce, international trade, etc. Its business spans more than 190 countries and regions around the world, and it has established branches in 110 countries and regions. TIENS Group has made innovative developments in four major categories of products, such as health supplements, health care appliances, personal care products, and household products. It serves more than 40 million families around the world. TIENS Group has invested more than US$1 billion or RMB 7 billion in the construction of the TIENS International Health Industrial Park. Covering an area of 1 square kilometer, it is a comprehensive industrial park that integrates product research and development, pilot experimentation, manufacturing, health care, hotel and tourism, and conferences and exhibitions. The industrial park provides TIENS Group with a more solid business platform and a broader space for development. TIENS Group continually adheres to its charitable philosophy of "originating from society and therefore contributing to society", and actively practices corporate social responsibility. To date, TIENS Group has invested over US$230 millions or RMB 1.6 billion in charities and public welfare activities. Under the guidance of the "New Swap and Alternative Theory", with the philosophy of "Harmony, Responsibility, and Prosperity", and the theme of "new thinking, new retail, new mechanisms, and new models", TIENS Group is accelerating the implementation of its "One Body, Multiple Wings" strategy as it expands into overseas markets. It strives to develop its global cross-border e-commerce business, and promote diversified businesses involving hotels, tourism, trade, health services, and health products, etc.

Responsibilities

  • Collaborate with the Chairman and Executive team to develop a multi-year business strategy, maximizing growth, profitability, and value creation
  • Oversee, expand, and execute the strategic planning framework, objectives, and performance management system. This includes creating, implementing, and tracking quarterly, annual, and multi-year strategic plans, collaboration with the Chairman and Executive Team
  • Develop a compelling sales strategy, advancing convenience dominance and expanding to new channels by opening high-performing proof of delivery (PODS) and increasing company marketing programs aggressively
  • Develop, maintain, and embed cohesive organizational-wide understanding, alignment, and mobilization to a shared vision and strategy
  • Lead cross-functional projects such as global expansion, new product development, and regulatory risk-reward analysis
  • Attract, deploy, retain, and invigorate talented leadership across the company, rapidly acquiring required personnel to meet strategic requirements
  • Manage the profit and loss (P&L) to grow Revenue, EBIT & Cash Flow, driving industry-leading profitability
  • Review and analyze investment areas, selecting and successfully implementing high-reward opportunities
  • Work with legal, regulatory, science, and sales teams to develop frameworks for consumer safety in our emerging category and align sales and compliance processes to maximize sustainable competitive advantage
Job Requirements
  • Bachelor's Degree in Business, Communication, Marketing, or Management or equivalent
  • Master’s Degree is highly desirable
  • Minimum of 12 years working experience in direct selling industry
  • A demonstrable high level of skill in people management and rapid best in class talent acquisition at rapid pace
  • Minimum of 10 years experience in US or Asia CPG regulated category
  • Minimum of 10 years of P&L responsibility
  • Track record of and framework for establishing, maintaining, and increasing industry leading profitability
  • Familiar with the legal system of customs clearance, finance, taxation, products, logistics, and direct selling of the regions
  • Excellent leadership and communication skills, with the ability to inspire, motivate, and develop a high-performing team
  • Strong analytical and problem-solving skills
  • Proven ability to build and maintain strong relationships with internal and external stakeholders
  • High level of emotional resiliency and clear ability to lead with control and confidence in a fast-paced and results-oriented environment
  • Ability to balance high-level strategy with being hands-on
  • Extraordinarily strong drive to get the job done, with a high level of self-motivation
  • Strong capability of leading at a distance and remote environment
  • Fluency in English is required and Chinese or Spanish is highly desirable but not required
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