Marketing Manager

Job Title: Marketing Manager

Company: Worldwide Business Research (WBR)

Location: Hybrid between home & our 5th Avenue New York office

Type: Full-time, permanent (Monday- Friday 09:00-5:00)

OTE: US$75,000-US$80,000

About the Company:

WBR is the world's biggest large-scale conference company and part of the PLS group, one of the world's leading providers of strategic business intelligence with 16 offices worldwide. Our conference divisions consistently outperform their industry sector competitors on the quality of the events we produce and the relationships we nurture with both delegates and sponsors. Every year over 10,000 senior executives from Fortune 1000 companies attend over 100 annual conferences – a true "Who’s Who" of today’s corporate world. From Automotive events in Bucharest to Logistics conferences in Arizona and Finance summits in Hong Kong, WBR is dedicated to exceeding the needs of its customers around the world.

Join our team at Worldwide Business Research as a Marketing Manager and lead the charge in driving the success of our events through innovative marketing campaigns!

In this role, you'll be at the forefront of creating and executing impactful strategies that resonate with our target audience, collaborating closely with our Production and Sales teams to ensure the success of several events annually. If you're ready to leverage your strategic mindset, marketing expertise, and leadership skills to make a significant impact, then this opportunity is for you!

Key Responsibilities:

• Develop and execute comprehensive marketing campaigns for our events, ensuring alignment with strategic objectives and maximizing audience engagement.
• Provide guidance, support, and mentorship to Marketing Executives to drive campaign success and individual growth.
• Conduct market research and analysis to inform campaign strategies, identifying opportunities for optimization and audience expansion.
• Foster media partnerships to enhance brand visibility and drive revenue growth.
• Oversee various marketing channels including social media, email marketing, and content creation to maximize campaign reach and effectiveness.
• Collaborate with cross-functional teams to ensure seamless event execution and consistent brand messaging.
• Contribute to the development of marketing best practices, sharing insights and lessons learned to drive continuous improvement.

Requirements:

• Bachelor's degree in marketing or communications.
• 2-3 years of experience in event marketing or related roles; additional experience is a plus.
• People management experience (3-4 years) is desirable but not mandatory.
• Proven track record of successful campaign execution and team leadership.
• Strong analytical skills, with the ability to derive actionable insights from marketing data and metrics.
• Excellent communication skills, both written and verbal, with a keen attention to detail.
• Demonstrated ability to thrive in a fast-paced, collaborative environment, with a passion for driving results and continuous improvement.

Don't miss out on this opportunity to be part of a dynamic environment with ample learning opportunities and contribute to the growth of events and brands within a global brand.

Benefits:

• Comprehensive benefits package including medical, dental, vision, FSA/HSA, commuter benefits, and 401K.
• Hybrid work environment with flexibility between home and office.
• Generous PTO, sick days, and wellbeing days package.
• Ongoing training and development opportunities.
• Clear pathways for career progression and advancement within the organization.
• Annual charity day to give back to the community alongside your team.

Privacy Statement

When you apply to any vacancy with WBR, we will collect and process the personal data you provide for the purposes of processing your application. The data you provide will be used for recruitment purposes only and will be processed in accordance with the following policies. Please contact us if you require any further information. Our Privacy Policy can be found here: https://www.wbresearch.com/privacy

Non-Discrimination

WBR is deeply committed to the principle of equal opportunity for all individuals. We do not discriminate in employment on the basis of race, color, religion, sex, national origin, political affiliation, sexual orientation, gender identity, marital status, disability and genetic information, age, membership in an employee organization, or other non-merit factor.